PROJECT SCOPE: Logo redesign – trying to keep equity of the original logos, brand strategy for all associated companies, corporate style guide and Playbook, exterior signage, vehicle guide, stationery systems, brand implementation.
Hirschi Companies is a parent company over several division. The divisions include: Hirschi Masonry, Hirschi Trucking, Hirschi Iron, Hirschi Powder Coating and their charitable division, Hirschi Helping Hands. Each division needed their own identity, but to also be cohesive as a brand family.